Over the Summer of 2023, I had the great privilege to work at Supplycore in Rockford, Illinois. It gave me a real taste for designing for a big company! I designed banners, business cards, PowerPoint slides, and even their Brand guidelines!

Some of the work with making their brand guidelines was already done for me. They had their own main logo alongside a color palette, alongside their own typeface. My number one main concern was making sure other designers would be able to understand their brand if they worked at Supplycore as well.

I broke down the exact heights the logo and assets linked with the logo should be at if you’re using the logo. We are allowed to tweak the logo at times but the height of the logo is a no go since everything needs to be readable.

I also made sure to breakdown the color palette we use. We are allowed to use grays but they need to be exactly the way I presented it to be in line with other promotional material.